The new EnterpriseHS.org is live. Enterprise High School is a public charter high school in Clearwater, Florida for students who need school to work differently, and we have been the school’s design partner since 2016, when we created its logo, brand and first website. This rebuild was all about one thing: helping more families take the next step and enroll.
Client
Enterprise High School
Website
enterprisehs.org
What we did
Website strategy, design and development
The new enterprisehs.org homepage.
Answers first, right up front
Families researching a charter school usually ask the same few questions. Is there an entrance exam? Does it cost anything? How long does it take to apply? The new site answers them right away: no entrance exams, no application fees and an online application that takes about five minutes. Every page leads to a clear Enroll Today button.
Real faces and a real community
Enterprise is a small school on purpose, and the site shows it. Every staff member has a profile with their role, hometown and interests, families can see when the next graduation ceremony is, and staff can keep news and calendars current on their own.
An application that works on any phone
Most families find Enterprise on their phones, often from the school’s Facebook and Instagram ads. We worked alongside the school’s marketing partner so every campaign lands on a page built to convert, and we broke the application into four short steps: student, address, parent or guardian, and enrollment.
Under the hood
- A WordPress and Elementor site staff can update on their own
- A four-step online enrollment application
- Admissions, How to Apply and Programs pages
- A staff directory with bio pop-ups
- A graduation countdown, news and calendar
- Built and tested to WCAG 2.1 AA accessibility at launch
Built for phones
- Enroll Today button always within reach
- Transcript requests right in the header
- Large, easy tap targets
- Quick loads on a cellular connection
Thank you, Enterprise High School
Ten years after we first designed the Enterprise brand, it was a privilege to help the school tell its story again. If your school or nonprofit needs a website that turns visitors into enrollments, sign-ups or donations, we would love to help.