We recently completed a logo design for the Florida Department of Health’s anti-tobacco program, “Tobacco Free Collier”. The new identity will be used by the program to engage with the Naples, Florida community and provide a visual representation for all of the program’s activities and messaging.
“The Tobacco-Free Collier Partnership is comprised of agencies representing many different sectors of the community including hospitals, nonprofit organizations, governmental agencies, medical clinics, educational institutions, and community leadership groups committed to establishing a Tobacco-Free Collier County.”
The new Tobacco Free Collier logo design incorporates the iconic Naples pier; a custom drawn silhouette that we designed after a quick visit to the beach and a few photos during sunset. We developed the branding for this government program through the use of the aqua blue, orange and tan colors used in the identity, and overall the visuals are now engaging, modern, bright and unique.